First Place Fitness Equipment – Sarasota Store
First Place Fitness Equipment in Sarasota, FL is your local store for all your fitness equipment needs. We have the largest selection of Treadmills, Ellipticals, Recumbent Bikes and Home gyms. We have Precor Ellipticals, Treadmills, Bikes and Home Gyms. With major brands like Matrix Fitness, you will see everything they have to offer including Bikes, Treadmills, Home Gyms, and Ellipticals.
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Fitness Equipment Expert
Mike Serra has been helping people build better gyms since 2008, when he start with First Place Fitness Equipment with a simple goal: give customers the best gear, the best advice, and the best experience possible. With over 15 years of hands-on experience in both residential and commercial fitness setups, Mike knows what works — and what doesn’t.
From home gyms to large-scale facilities, Mike is personally involved in making sure each space is outfitted with the right equipment, from trusted brands like Life Fitness, Precor, Hoist, Spirit, BodyCraft, and more. He’s a big believer in long-term value, not quick sales — which is why customers keep coming back.
